Viral Loop Constructor: Build Self-Reinforcing Growth Mechanisms Identify built-in product opportunities to drive referrals and create natural growth mechanisms within your SaaS. Want to sponsor this article? Click here to sponsor this article from as little as $5/m ` viral loop constructor Identify built-in product opportunities to drive referrals and create natural growth mechanisms within your SaaS. Build self-reinforcing growth loops where your users become your best acquisition channel through systematic viral mechanics. Quick Start: Try These Famous Growth Loops Notion Slack Pinterest Dropbox Zoom Figma Product Type Select your product type SaaS - Collaboration Tool SaaS - Productivity Tool Marketplace/Platform Social/Community Platform Content Creation Tool E-commerce Platform Education/Course Platform Developer Tool Core Value Proposition Primary User Actions What Users Create/Share Network Effect Type Select network effect Direct Network Effect (more users = more valuable for all) Indirect Network Effect (more users attract complementary users) Data Network Effect (usage improves product for everyone) Social Network Effect (users want to be where friends are) Marketplace Effect (more supply attracts demand) Why Users Would Invite Others Select primary motivation Need collaboration/teamwork Want to share their work/achievements Social competition/comparison Others provide utility/value to them Helping others/being helpful Social status/recognition Current Growth Stage Select current stage Pre Product-Market Fit Early Product-Market Fit Growth Stage Scale Stage construct my viral loops Share Your Viral Loop Strategy Help other founders build self-reinforcing growth by sharing your viral loop framework Share on Twitter Copy Link First Published: 28 May 2025